"We have been beaten down (as African Americans) for so many years. It sucks your soul...This is a tipping point. We need to make a stand. We've got to be better as a society regarding race.

My parents always stressed that education as how you best bond with other people. Education is the best route for black people to better themselves. To compete to be the best you can be, you have got to be educated. If you look at this country, that helping hand (to get a college education) is the best chance to stand up on your own. 

Jordan says he believes education will help people realize at an early age that racism should not be tolerated."